YouTube

Perrier’s Innovative Demonstration of The Power of Social Media…This Is Hot

Is The Perrier YouTube Video Successful?

Nearly 10 million views have been logged in just a couple weeks. http://www.youtube.com/perrier Any campaign generating that performance on line is very successful.

The Hook

The higher the views, the hotter the video. Perrier, set benchmarks for views and when they are hit the video changes to hotter and hotter nightclub scenes.  The visuals and music are awesome which makes you want to come back.  The more you come back , the more the brand is embedded in your mind.  Perrier is wanting to convert those views into incremental sales.

Social Media Marketing Synergy

Perrier offers viewers the options of sharing on Facebook, Twitter and to email the link to friends. Is this working?  I discovered this video from a share on Facebook. If you visit the Perrier Page on Facebook you will see nearly 50 million likes. You will also see an expanded campaign for LeClub Perrier which is linked to the video.  Perrier has absolutely succeeded in creating a buzz. Thing is, with the video showing very sexy  people who are literally hot. Watching the video can have  you thinking about a drink.  Perrier is betting a percentage buys and drinks Perrier.

Great Job Perrier!

Steve Pohlit

New Digital Media, Inc

“Building Social Media Networks That Build Revenue and Profits”

Social Media Marketing Apprenticeship Opportunity

This is an amazing opportunity:

New Digital Media, Inc. is the company I founded following the successful launch of Manifest Mastermind on January 7, 2009.  The launch was achieved using social media marketing to build a list and develop relationships.  This business was developed with only social media marketing tools and primarily Facebook and in the final months before launch Twitter was also used.

I knew the work that was required to build a social media marketing funnel since I did that work. I also knew there was an opportunity for creating a “do it for you business” and that was the idea behind New Digital Media, Inc.

My point in telling you this background is to establish I am experienced and successful using social media to build business profits. That is important if you are considering who is going to teach you and especially important to you since compensation  will be based on the revenue your work generates.  The right person will soon see that this compensation arrangement is very lucrative.

The Right Person

1. Coachable

2. Loyal

3. High Energy

4. Professional in person, on the phone and on line

5. Creative

6. Must have active accounts on Facebook, Twitter….active accounts on Linkedin and YouTube a bonus. Having an active blog is a major plus.

7. Understands and appreciates the importance of developing clients by adding value to their business.

8. Fun to work with

9. Location – U.S. Tampa Bay given preference

10. I will bring on as many people  as I feel comfortable training.

11. Major bonus for you …you will be able to use all you learn and develop your own business. We only agree you will not compete with me. In fact I will help you develop your own business as I am an international consultant and coach to companies and business owners.

Next Steps

Email me a letter or resume as to why you want this opportunity. Include links to your social media accounts, website or blog if you have them and any other information that you  feel would help me appreciate your value. Time is of the essence and I want to have an expanded team in place early 2011.

Thank you and for considering this opportunity and I look forward to hearing from you.

Steve Pohlit

New Digital Media, Inc

“Building Social Media Networks That Build Revenue and Profits”

Landing Page Robot Is Way More Than A Landing Page Tool

I have known that what I am doing for my own sites and blogs is not optimal. Like many people I do a great job of advising others and not so great a job of being an example of all that I help my consulting and coaching clients with.

Opt in pages have been a particular sore topic for me because I knew my opt-in invitations were not good. So when I read an email about Landing Page Robot I thought well here it is again, another promise with very little performance.

To Immediately Order Landing Page Robot Click Here

I was wrong!

While I was looking for a solution for an improved opt-in page (landing page, squeeze page) what I found was part of the foundation for a solid social media marketing funnel.

What Is A Marketing Funnel?

Get Your Free Marketing Blueprint. Click Here Now!

1. Finding people in you target audience that are interested in the products and services you offer. This is call relevant traffic to your information.

2. Offering a valuable reason for them to join your list which gives you an opportunity to develop a relationship with them.

3. Strengthen the relationship with valuable content and communication.

4. Done right, your network will want more of what you can do for them and pay you for it.

Do I think Landing Page Robot is worth your time and money?  Yes!!

Do I offer a fast solution for using this tool and developing your marketing funnel?  Yes, all new clients of New Digital Media, will receive a Landing Page Robot fueled site that includes their blog, landing page, marketing page and more. Email Me Now with your complete contact information, summary of your business, current website(s) if you are online and if you have Facebook, Twitter, Linkedin and YouTube accounts.  If you do not hear back from me or one of my team members in 48 hours, please call me at 727-587-7871.  Remember New Digital Media offers a complete “do it for your” social media marketing solution integrated with internet marketing.

Don’t forget.. Get your copy of the Marketing Blueprint Click Here

Thank you and much more to share …coming soon.

Steve Pohlit

New Digital Media, Inc

“Building Social Media Networks That Build Revenue and Profits”

YouTube Announces 1Billion Subscribers Plus

That is an awesome number and it was recently announced on YouTube’s blog. Click Here for the complete article.

An added feature is the  new widget that any video-maker can embed on your  website or blog. It lets people subscribe to your YouTube channel with a single click, without having to leave your site to log into YouTube or to confirm their subscription. The entire process happens in the widget.

All you need to do is embed the code below into the source code of your website or blog, in the same way you embed a YouTube video:

<iframe id=”fr” src=”http://www.youtube.com/subscribe_widget?p=[add YouTube Username here]” style=”overflow: hidden; height: 105px; width: 300px; border: 0;” scrolling=”no” frameBorder=”0″></iframe>

See my channel widget in the index to the right and you are welcome and encouraged to subscribe.

Thank you Mashable for posting this announcement.

Steve Pohlit

New Digital Media, Inc

“Building Social Media Networks That Build Revenue and Profits”

If Facebook Were A Country….Social Media Revolution Updated

Did you know that if Facebook was a country, it would now be the third largest country in the world?

50% of mobile Internet traffic in the UK is on Facebook.

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Statistics can be interesting and these are. However, most everyone know the growth in social media is huge.  Here are several ways I use Social Media

1. Research: finding answers to questions using Google and YouTube is very valuable for me.

2. Developing “like minded” relationships. I have developed themed groups on Facebook and I know the people who have joined those groups are interested in the information I share.

3. Expanding the development of business using informative articles posted to blogs and inviting people to those articles on Twitter, Facebook, LinkedIn.

Those are the Top 3 for me.  What about you?

Steve Pohlit

New Digital Media, Inc

“Building Social Media Networks That Build Revenue and Profits”

Why ATT and Verizon Price War Important To Social Media

First the most important point: anyone using ATT or Verizon saves money right now. How is that relevant to a business devoted to social media marketing and social media network building?

Most likely you are using an iPhone or some other smart phone device for connecting to the Internet, retrieving email,  posting to Facebook, Twitter and more plus watching YouTube videos. The device (iPhone, Droid, Nexus, Blackberry …more) is a tool that has just become less costly.

I am very happy about that and remember when the base charges drop so do the taxes and fees on the services you have.  I know I am saving money now and you are too if you take action

As read on Mashable:

If you thought AT&T and Verizon weren’t at war already, today will change your mind. In an effort to undercut each other, both networks have dropped the prices of their unlimited voice plans, including the unlimited plans of iPhone owners (but with a caveat).

Verizon was the first to strike. Earlier today they revealed a new set of nationwide plans for unlimited talk and text. An Unlimited Talk plan now costs $69.99, a full $29 cheaper per month. Unlimited Talk and Text now costs $89.99. Family plans and low-end data plans have also been overhauled (the $19.99 3G data package no longer exists). These new prices will not impact existing customers unless they change their plans (which requires no contract extension or penalty).

It didn’t take long for AT&T to respond, though. It just announced its own price cuts, matching the price of Verizon’s unlimited voice plan ($69.99) and unlimited talk and text ($89.99). The iPhone, labeled by AT&T as a smartphone, costs $99.99 for unlimited voice and data, while texting plans remain unchanged ($20 for unlimited). And just like Verizon, AT&T customers can switch to these new plans, starting on Monday, without penalty or contract extension.

Click Here for the remainder of the article:

Steve Pohlit
New Digital Media, Inc

“Building Social Media Networks That Build Revenue and Profits”

The Benefits of Social Media: A Presentation

This is very well done and worth the time to review.

Social Media Blueprint

A panel discussion of Social Media experts formed at JV Alert conference addressed a question on the business of Social Media. A key point  made is that Social Media is a tool.

That excellent reminder serves as the starting point for this summary on How To Use Social Media to Start and Grow a Business. Social Media is a general term for community based Internet sites with the biggest ones being Facebook, YouTube, MySpace, and very fast growing ones like Twitter and LinkedIn.

Generally, my first response with a question like “how should I use Social Media?” is “what is it that you want”.  My business Manifest Mastermind guides everyone in our free course as well as paying members to begin with a clear definition of what it is that you want and  then they are asked why.

Applying this to Social Media and using my own experience as an example, my initial goal was to understand the primary options for Social Media sites. My conclusion was that I could spend my time for entertainment or for developing business.  Very soon I further clarified Social Media for me which was that I wanted to know if Social Media was a valid tool for building a profitable business.

Social proof that Social Media is an effective tool for building a business is Manifest Mastermind. The time line from business idea to business launch was four months. This actually could have been shorter if we would have been able to allocate more financial resources to it.  We spent a lot of professional time and very little cash in developing this business.

When possible I would advise others to outsource more but we proved that a business could be successfuly launced with very little money.

Social Media Blueprint:

This is a top level summary of the Social Media Blueprint I recommend. This is  based on my actual experience with Manifest Mastermind:

1. Have a clear definition of what you want and why.  Are you using Social Media for business or pleasure?  If you intend to use Social Media sites for developing  business there will and should be pleasure because Social Media is about developing relationships with people interested in who you are and what you are doing.

2. Identify what Social Media sites are best for your business. Actually this is fairly easy with the top three sites for business being Facebook, Twitter and YouTube.  There are an ever increasing list of social media sites. Start with the ones that have the market. LinkedIn is growing fast and can be another one that is important for you going forward.

3. Form relationships with those most likely interested in that what you are doing.  I am sure you have heard the advice to define your target market. This is no different. How do you find your market on Social Media sites? There are several ways. A primary one is doing research on: who is talking about your business topic (Twitter); who is joining groups related to your business (Facebook); and, who is adding video content related to your business (YouTube).  I advise a filtering approach. Invite people into your world and then invite them into a network focused on your niche business.

4. Ultimately you must capture those with an interest into your own list. We use traditional Internet Marketing guidance on bringing people to our list and then offering value to demonstate why they benefit from spending money with us.

Next Steps:

Manifest Mastermind’s business purpose is to help others create their own success stories. Success stories happen in the areas where people are clearly focused on a prioritized list of their own dreams. Dreams fall into three main categories: financial, health and relationships.  They are never mutually exclusive. Our guidance is based on The Law of Attraction and the Mastermind Principle.  Guidance is developed with experts advising us on particular topics.

Sharing with all my readers the energy of peace, happiness and abundance

Steve Pohlit
The Profit Expert

Steve is the Founder of Manifest Mastermind and  President of International Business Consulting Resources. My firm specializes in guiding companies to rapid increases in revenue and profits with a sustainable growth rate. FREE Reports:

How To Make More Money With Your Business Now and Long Term

7 Steps To Manifesting Your Dreams

Follow Me and I Follow You http://Twitter.com/BuildProfits

Connect with me on Facebook Click Here

About: Steve Pohlit is a CPA,MBA and has been the CFO of several major domestic and international companies. Steve is business owner and an expert business consultant, direct response and social media marketing and social networking security expert . Steve is focused on helping companies improve their business performance. All articles published by Steve unless specifically restricted may be freely published with this resource information.

How To Use Social Media Video (YouTube) To Grow Your Business

Does 200 million page views a month catch your attention? How about knowing 41% of the members between the ages of 34 and 55 and all groups are divided nearly evenly between male and female? If that isn’t enough to get your attention consider these:

1. Members look for content by areas of interest.
2. All content is video and each video can be described using text that is rich with targeted keywords for your product or service.

Just a Couple More Things

1. The information above is about YouTube.. the 6th highest volume site on the Internet. The demographic data is for the US only and yet YouTube is International. The real number are larger but not quantified.
2. There are more than 150 social media sites on line and growing. Each one is attempting to carve out a niche of the huge general market. Of the 150, approximately one third are video sites. Once a person masters YouTube alll the skills are generally transferable to other niche market video sites.

The Action Plan Tracker

I have a business consulting firm. I teach companies how to build revenues and profits using proven principles and processes. Part of the business consulting work plan is to help the client implement an improved and more effective marketing strategy. Social media is now a required component of my updated business marketing strategy model. The numbers of people joining social media sites and becoming very active are very significant and should not be ignored.

There are a huge number of businesses that do not have websites, use blogs, test on line promotion campaigns, execute effective email campaign which are all very proven and effective marketing tools. Social media sites generally completely ignored by most companies. The exceptions are wisely building brand and loyalty.

Very recently I developed the groups YouTube Mastery on Facebook (note YouTube Mastery group on Facebook was recently hacked and I no longer able to send messages to that group. Only admins can do that. There is only one admin there and it is not me.) I developed  the the site www.youtubemastery.net People need to know about these opportunities now and begin using all the Internet tools plus traditional marketing tools in their business now.

I currently advise business owners that they need to be devoting nearly 80% of their time on marketing. Part of that 80% includes working with staff and others accountable for marketing. Marketing and developing people are the two most important areas where a business owner needs to spend their time. All other responsibilities should be delegated. What if your are an entrepreneur of one. The point is still the same.

Right Now Action Step: Visit and register at www.youtubemastery.net

This  will result in you getting up to speed on using social media and social media video to market your business.

Sending all my readers the energy of wellness, happiness and peace.

Steve Pohlit
http://www.stevereports.com

Don’t Miss These Free Reports from my new business consulting site:

The Top 10 Action Stops That Will Make Your Business At Least 50% More Money in 90 Days or Less While You Spending Less Time Working

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Steve is the President of International Business Consulting Resources. My firm specializes in guiding companies to rapid increases in revenue and profits with a sustainable growth rate. Don’t miss my FREE Report: How To Make More Money With Your Business Now and Long Term I am building my practice and welcome new client inquiries. Call me for a fee consultation at 727-587-7871 Remember many of my business building articles can be found at Steve Reports